Having good characteristics in business communication is very important. Two of the characteristics are persuasion and charisma. Persuasion is when an individual tries to convince one or more people to agree with something. Persuasion is important because when communicating in the business world, you may have an idea that you would like to share with your co-workers or your team. You must persuade them to agree with your idea, so having good reasoning will really work. Charisma is also important. Having charisma can really charm an audience into agreeing to your idea that you have. Persuasion and charisma both are alike because they help an individual become very successful in business communication.
One individual that has persuasion skills is Eminem. I know he is a rapper, but basically they are speakers with music. Eminem is a rapper who raps about his opinions and ideas. His persuasion and charisma really convinces the listener to agree with him. Another person with these characteristics is Jesse Williams. Jesse Williams is an activist. He made a very well known speech at the 2016 BET Awards. He was very charismatic during his speech. His persuasion was very effective due to his body language and his projection.